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JLL India Launches Residential Property Portal

Dedicated Online Resource For Home Buyers Features Focused Pan-India Residential Property Deals

Leading international property consultancy JLL India today announced the launch of its dedicated portal for its Residential business. The website provides quick and intuitive access to select projects across the country, as well as various JLL-owned knowledge resources for customers.

Unlike the current crop of online aggregators and brokers active in the residential property space, JLLR.CO.IN offers technologically enhanced ease of navigation without distracting advertisements, and a new search capability which allows visitors to quickly and easily find appropriate projects or relevant information. The search function additionally helps customers to narrow down, compare and shortlist options. Since this is Firm-specific service, an expression of interest or inquiry will not result in a multitude of broker calls but connect the buyer with a single dedicated representative to provide a 360-degree consultation service.

Additionally, to cater to customers interested in investing in residential property abroad, the platform acts as a gateway to real estate investment opportunities in countries such as Singapore, Malaysia, Hong Kong, Thailand and the United Kingdom. The customer will be connected to the corresponding JLL personnel in the identified country, who will assist in identifying and closing such a transaction.  

To provide the ultimate user experience, the website has been designed to be compatible with all commonly-used browsers and mobile devices. The rich, clutter-free content is easy to navigate and share with others to provide a time-efficient and focused home search process. JLLR.CO.IN also provides instant access to JLL India’s latest real estate research.

Commenting on this initiative, Ashwinder Raj Singh, CEO – Residential Services, JLL India said, “The portal has been devised on the back of extensive customer feedback, and focuses squarely on providing convenient, transparent and no-nonsense access to select projects suiting every budget. The design and content allow customers to make informed decisions, aided by the offline consultation process to fill any information gaps. Simultaneously, the site provides an innovative platform for developers to boost the discoverability of their projects. JLLR.CO.IN is the shortest distance between developers and buyers, simultaneously eliminating the intrusiveness of aggregator sites and providing an end-to-end solution with best-in-class industry expertise in the offline follow-up and transaction process.”

Key features:

· Clutter free site with select properties enabling easy access to verified information

· Look-Ahead Navigation to reduce the number of clicks to navigate the site

· Engaging user experience with enhanced search and navigation

· Filters which allow users to easily narrow down search by selecting key attributes

· Rapid Response Functionality and optimization for different browsers and mobile           devices

· Dedicated user accounts to shortlist and compare projects to revisit as per their             convenience

· Convenient forms to request call back for more details and personalized site visits

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